Tips for choosing a better domain name and web host
Choosing a domain name and a web host is part of the web development process. Indeed, your domain name defines the identity of your company. This can impact how customers perceive your products and services. The web host can have an impact on the performance and security of your data. Therefore, a website that does not take these two parameters into account can face adverse consequences. Today, we're giving you some tips on how to better choose a domain name and a web host.
How to best choose a domain name
In general, choosing a domain name will come down to asking the following questions:
- What message do I want to convey?
- Would it be easy to remember?
- Will my name be popular?
- Would it be suitable for my target?
To better choose your name, it is important to consider your products and services. In addition, not straying too far from the competition will give you the possibility of better attracting potential customers. Here are some recommendations for you to consider.
Choose a short and easy to remember name
When you have a relatively long and complicated name, it's hard to remember. A person to whom you offer the link to your website will be more able to remember if it is convenient to remember.
Do competitive research
A competitive analysis can achieve three goals:
- You give ideas about the type of name you can use
- Adjust your initial idea
- Better position yourself against the competition
Choose a name that relates to your industry
Before choosing a domain name, you must have in mind the positioning on the search engines and the intention of the users. A name that strays from your sector of activity can have visibility towards a target that is not yours. Therefore, you might have enough visitors and not enough conversions.
How to best choose a web host?
The web hosting provider usually offers domain names. You can shop both from the same company for ease of connection. Here we look at the very important criteria for choosing a web host. There is a huge correlation between the type of solution you want to use and the web host. Indeed, some solutions require more resources than others. For example, a website that you build on Drupal will need more resources than a website under WordPress . The location of your web host is also important from the performance point of view of your website. Here are some recommendations that can help you.
Shop for web hosts in your locality or country
If you are in Canada, a host located in Asia should be avoided. Indeed, the distance between the servers and your target is to be considered. Surely there are ways to minimize the impact on performance. However, not having to spend extra funds can still feel good.
Find out about the supplier
Storing your data on a server requires a certain degree of trust. We are never safe from what can happen with a web host. However, taking into consideration the opinions of other users can help to make a better decision. You can for example:
- Read reviews from other customers
- Validate reliability by documenting yourself online
- read their terms and conditions
- validate if the company has a support team
Compare the offers of several web hosts
It requires a certain cost to get quality web hosting. Unexpectedly, several suppliers reach exorbitant costs. You need to take some time to list and compare multiple providers. Don't just rely on companies that are at the top of search engine lists. Research in depth to get a better idea.
Validate that the selected suppliers have the resources for your web solution
If you intend to make an online store, it may be inappropriate to take some fairly resource-limited solutions. You may experience performance or usability issues with certain tools. One approach could be to take the time to list the prerequisites for your solution in order to present them to your web host. You must also make sure that the host offers the possibility of connecting the domain name with the server.
Choosing a domain name and a web host is not always easy. However, it is very important not to take it lightly to avoid future problems. If you don't want to worry about all this complexity, you can simply leave the process to our experts. It would be a pleasure to assist you. We are very active on social media. Follow us .