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The types of products on WooCommerce and which types to choose according to the circumstances

The types of products on WooCommerce and which types to choose according to the circumstances
If you are a WooCommerce user, you will definitely wonder what types of products are on WooCommerce. Or, in which case, you should select one over the others. In this article, we will see the types of products. Then we will also see how you can use them for your online store.

Types of products on WooCommerce.

WooCommerce is a WordPress extension that allows users to create and manage an online store. You can directly use it from a self-managed web server (open-source version). Or alternatively, you can subscribe to WordPress.com, so you don’t have to worry about hosting or some updates. Another case is a subscription that potentially varies depending on the features you want to have. Here are the different types of products available on WooCommerce:

Simple products

These are stand-alone products with no options or variations. For example, a plain-colored t-shirt or an extension for a website. You can opt for this type if your product has no variation. For example, if you sell chairs with only one color and one shape, you can add your product of the simple type, since you do not have different models for the same product.

Bundled products

These are products that are sold together as a group. Let’s say you sell sofas and you sell them as a group. For example, you can have two large sofas and a small sofa combining the other two. In this case, using this type may be ideal.

Variable products

These are products that have variations, such as color, size, or material. For example, a t-shirt that is available in different sizes and colors.

External products

These are products that are sold on another website but can be added to your product catalog. For example, a book sold on Amazon. You can also use this option if you don’t want customers to place the order. For example, if you are a vehicle salesperson, you can create a contact link to redirect customers if they want to take one of your cars. This could, for example, allow you to contact the customer before the final purchase.

Affiliate products

These are products sold on another website, but for which you receive a commission when a customer buys the product through your affiliate link.

Downloadable Products

These are digital products that customers potentially download after purchase. For example, an e-book or software.


These are products that allow customers to subscribe to a service or product for a defined period of time. Among other things, a monthly subscription to a music streaming service.

Composite products

They are products composed of many individual products. Notably, a Christmas gift basket that includes various items.