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The 7 Best Multi-Vendor Sites for E-Commerce Owners

Multi-vendor sites give the possibility of easily reaching your target. Indeed, if you sell your products on a platform like Amazon, you will obviously have a better chance of reaching people who want your products compared to Twitter. Today we are going to take a look at 7 of the best market platforms together. Before starting, we will see why it is sometimes important to use these platforms.

Why Sell on Multi-Vendor Sites

When you design your online store, you have almost no visibility. We are also contacted by several customers with questions like "How come I have had my online store for X period of time and I have hardly made any sales?". Here are some advantages of marketplaces.

  1. Benefit from the popularity of these platforms. Several of these solutions are already known as places to find a set of products. That said, if you want to accelerate your sales, you can take advantage of this advantage to do so.
  2. Go where the customers are. There are a multitude of social media and web solutions. However, many of them are not the right places to sell a product.
  3. Save money in your marketing strategy. Rather than paying a huge sum of money in a fairly diversified communication channel, opting for a specialized platform can be advantageous.
  4. Improve and stand out from the competition. A market place confronts you with a set of companies that offer practically the same thing as you. Thus, you will be forced to improve the quality of your products to better stand out.

Top 10 Multi-Vendor Sites to Consider for Generating More Revenue

If you're into e-commerce, you've probably heard of multi-vendor platforms. They are quite interesting tools for generating additional online sales. Some of them are popular due to their high volume of online traffic, while others are not necessarily useful. Today, I'm going to share with you four important multi-vendor platforms and websites that can help you create additional sales online. If you have an online store, you can use one or all of them. They all have one thing in common, namely: you can list your products to get more customers or partners.

1-Google Shopping

Google Shopping is one of the multi-vendor platforms that allows you to add your products to a comparison list. Then, to encourage visitors to buy if they find your products more interesting. If you subscribe to this service, you will be able to target the billions of people who regularly visit Google Shopping.

How does Google Shopping work?

To use Google Shopping, you must have an e-commerce website. Once this is established, you will need to read Google's policies to find out if your products are acceptable items. If so, you will follow the following steps to create your account: (More details here https://www.google.com/retail/get-started/)

  • Create your account on Google Merchant
  • Upload your products using any format allowed by Google
  • Circulate your products on Google networks. Once you create your account, Google will take some time to check if all of your links are relevant. If so, they will approve your product listing.

More Google Shopping services for retailers

  • Smart Shopping Campaigns – You pay to promote your products to visitors who search for your product categories on Google
  • Search Ads – Google advertises your products to users who search for related businesses.

You can get a full list of all retailer services here.

How to connect your website to Google Shopping?

One of the biggest challenges for many eCommerce businesses is connecting their store to Google Shopping. You have two approaches: either you import your products manually or you use S FTP access to connect your store to Google Merchant Center.

  1. Manual approach. You prepare the file, you make all the settings in Google Merchant center and you import your products.
  2. S FTP connection – You create an S FTP access on your Google Merchant Center account. Then you use this information in your website configuration to synchronize your site.

An easy connection for certain content managers

If you're using a content manager, connecting Google Shopping to your website can be relatively quick and easy. Several developers offer extensions that you can download and activate on your site. Google Shopping

2- Amazon

With Amazon , you can use robust solutions and resources to sell your products on one of the most reputable marketplaces around the world. Thus Amazon's services make it possible to reach more than 10 million Amazon buyers. Additionally, Amazon also offers an advertising program that can help you sell faster.

About Amazon

Founded in 1994, Amazon offers individuals and retailers listed in the Amazon catalog the opportunity to sell their items through the "MarketPlace" platform. Thus, Amazon allows you to add your products to their marketplace. This will generate more visitors and sales. In addition, it will also allow you to allow other people interested in your products to sell on their website. With 7.4 billion in quarterly revenue (+ 45%), Amazon is the market leader, ahead of Microsoft and Google.

Some advantages of Amazon compared to other multi-seller sites

The power of Amazon is that it allows you to reach millions of potential buyers online. Indeed, Amazon offers unique features that can help you grow your business. When subscribing, you can run your business flexibly with your customer service and marketing strategies. In addition, Amazon also helps you manage other services like expediting your orders and storing your products. Amazon advertising solutions allow you to reach customers every day. To launch your e-commerce on Amazon, you must choose either the professional or the individual. Choose a professional plan if you want to sell unlimited products for a monthly subscription of CAN$29.99 (excluding VAT). While the personal program does not allow a monthly subscription, but will allow Amazon to pay a commission of C$1.49 (excluding VAT) per item sold. To get started, you need to create your account on the Seller Central interface, where you can also manage your selling account. Then you can easily add products to the Amazon Marketplace catalog. www.amazon.com

3 – Facebook Marketplace

Facebook is the most popular social media in the world. Today it is a social advertising platform and marketplace where users can buy, sell items with other people in their locality. If you can sell on Facebook's Marketplace, you'll be able to target more local customers and generate additional money for your business. The specificity of the Facebook marketplace is that it is not responsible for any transaction. You receive your payment on the Marketplace. Using this tool, an e-commerce business owner can set custom bids for their items and send messages to buyers to arrange transactions. The advantage of the Facebook Marketplace is that it gives more visibility to small-scale commerce. According to Target Internet, buy and sell groups on Facebook are visited by approximately 450 million people per month worldwide. To sell an item on the Facebook Marketplace,

  • You must click on Marketplace in the left menu on facebook.com
  • Then you have to click on "sell an item", then on "Item for sale".
  • Enter the title of your ad, the price, the location and the category of the object. You can also add a description.
  • You must click +10 photos to upload a photo of your item from your computer.
  • After all this, you need to click on Publish. If the Publish option is gray, make sure you've entered a title, price, location, photo, and category.

4 – CJ Commission Junction

CJ Commission Junction one of the best advertising companies operating in the affiliate marketing industry, with a worldwide presence and owned by Alliance Data. CJ is a marketing platform that allows you to submit your products and find potential sellers or partners. They select your products and earn a commission per qualified sale. It is a lucrative tool to earn money. Basically, with CJ, people get paid to recommend someone else's products or services. It connects affiliates, publishers and advertisers. CJ has developed technologies that help improve publisher performance tracking and improve collaboration between advertisers and publishers. The advantage of this tool is the ability of your business to get good advertising solutions to a large audience and the possibility of generating more sales. Once listed, CJ will list your business in the directory where publishers can read your terms of service. Moreover, they will also be able to link your product and present it to their audience. To use the CJ platform, you must meet three criteria during registration:

  • Be the owner of a website.
  • Be able to pay commissions on products sold and leads generated.
  • You agree not to sell pornographic products or prohibited products.

Once your application is approved, you will receive an advertiser ID, and CJ will provide you with an affiliate program launched.

5- eBay

ebay eBay is an American company founded in 1995. It is well known for enabling particularly in Europe and America. Its mode of operation is somewhat similar to Amazon. To use eBay, you can follow these steps:

  • Visit the ebay.ca website (or the one corresponding to your country)
  • Click on the Sell link on the menu.
  • Follow the steps to create your account.

The platform offers you several approaches to add your products. The complexity may depend on your expertise.

6- Etsy

etsy Etsy is an international online marketplace where people come together to make, sell, buy, and collect unique items. To sell on etsy, follow these steps:

  • Visit etsy.com
  • In the menu, you must click on the button open your Etsy shop.
  • You must then follow the steps to complete your account

You will have to provide information about yourself and your products. In addition, the platform managers could take the time to do some validation before granting you access.

7-Alibaba.com

Alibaba.com is a Chinese company that brings together a set of products from several suppliers around the world. The mode of use is similar to Amazon or eBay. Indeed, to sell your products on Alibaba, you must:

  • Create an account
  • Submit your products
  • Manage your content

Conclusion

Getting people to buy from your website isn't always easy. Nevertheless, multi-vendor sites can help you increase your reach and publicize your business. Note that there are thousands of sites that allow you to generate more sales. A little research online, to help you in this direction. Thanks for reading, if you have any questions feel free to leave a comment or contact us .

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