Having a successful website is surely the dream of any company. Whether you are a business owner, a student or a consumer; a website can be beneficial when it is well built. As a matter of fact, you could get the entire World to know more about you or your activities. Furthermore, you could easily use it to increase your online reputation and sales of your products or services. However, building a website is not enough; as it might fall into oblivion in not more than a year. That is why before embarking on a web development project, you need to strategize and make sure your website survive as long as possible.
The purpose of this article is to provide you with 3 practical steps that will help you build a successful website. We will use two different approaches. the first approach is for people like me that do not like too much reading. And the second approach is for those that like to explore various options.
1. PRACTICAL STEPS TO BUILD A SUCCESSFUL WEBSITE WITH fewer OPTIONS
Whenever you build or manage a website; you should keep in mind that many factors can influence your traffic. Most of them are:
- The responsiveness of your website
- The speed of your website
- The quality of your content
- Keywords you are using and your target
- And much more ...
- First of all, pick the right domain name. You can get one by using this register - Godaddy. On Godaddy website, you can enter a keyword and get many suggestions. Domain name prices start at 0.99$.
- Secondly, you need to choose a hosting company. In fact, many domain name sellers also provide hosting. Hence you can also use Godaddy for hosting purposes. Hosting starts at 0.99 C$ per month.
- Choose a CMS platform. You can, for example, use WordPress. Godaddy or any other hosting company provide an easy-to-use way to create a WordPress website in a few clicks. Also, you can refer to Wordpress documentation to get started.
2. PRACTICAL STEPS TO BUILD A SUCCESSFUL WEBSITE WITH MULTIPLES OPTIONS
If you will like to explore various options and gather more information to build a better website; please follow these methods.
Step 1: pick the right domain name
A successful website is easy to remember. I said the "right" domain name because it is really important to have a domain name that represents the purpose of your website. Also, it shouldn't be too long and hard to remember. For example, if you want to create a blog talking about your experiences as a student in biology; think about a domain name close to the topic. You can also go extra miles by browsing on Google domain names at the top of search results with your subject of interest.
Once you have decided which domain name you want; you can buy it at low cost on some of those popular Domain Registers companies. Some I can remember are Godaddy, 1 and 1, NameCheap ... You can always do some search to see which company fit the best with your needs and requirements.
Step 2: choose a hosting platform
A hosting platform is a computer which is life 24/7 and 365 days a year where you can store your website information (Code, pictures. videos, doc...). The platform is configured to point to your domain name. If you don't know much about DNS configuration; I will advise you to take both domain name and hosting with the same company. And such, your provider can help you with the initial configuration. As for me, I am using two different companies for hosting and domain names.
For conveniences, I won't recommend focussing on a particular hosting company because of the cost. Do some deep research and read revues to see what other users think about those companies. As a matter of fact, I experienced working with some really low-cost server where I would spend half of the time handling speed and configuration issues. Not even to talk about not being able to do properly what I had to do.
Step 3: choose a coding or content integration platform (cms)
There exist many ways of building a website; with all of them grouped into two main categories: static or dynamic.
A static website is the most basic type of website easy to create. You don't need a database design to set up a static website; all you need is some Html, CSS, and JS knowledge. However, there are many disadvantages to using static HTML to build a website. For examples: It is time-consuming when you want to build a website with multiples pages. Also, you will need to go back all the time on the code to edit your content; that could be the source of code errors. Furthermore, from the SEO standpoint, it is a little bit more difficult to follow the Search Engines trends and apply variations on the website.
Unlike Static Website, the dynamic website requires a web programming and database design. For a non-specialist user, it is a little bit more difficult to code a dynamic website. Luckily, there are thousands of Content Management Systems(CMS - or platform where you can manage your content) already design and ready to be used. Most of the CMS has a step by step guide easy to understand and implement. Moreover, popular content management systems have a large community of developers working daily to improve the platform and security.
To have worked and explored many CMS, I particularly prefer WordPress. My second best is Joomla. However, whatever be your choice, you can easily find documentation on their official website to get started. Moreover, most of the web hosting companies have an option to install some popular CMS such as Joomla or WordPress with few clicks.
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